by Ali Elgersma | May 4, 2022 | Develop The Team
There’s an old saying that you’ve probably heard. It’s, “Pride comes before the fall,” and it’s one that I think of often. The saying originates with the Bible. Proverbs 16:18 states: “Pride goes before destruction, and an haughty spirit before a fall.” ...
by Ali Elgersma | Apr 27, 2022 | Design The Experience, Only and Exactly
Most of us probably don’t think about this nuance when talking to customers. Do you say “We” when referring to your business? Probably. That’s because it’s been engrained in business conversation. You are representing a company, or a service or...
by Ali Elgersma | Apr 20, 2022 | Develop The Team
One of the examples I frequently use working with clients involves a medical practice that allows their team to give small gifts as service recovery or just to say thank you. That story came from my friend and FiveFour co-founder Matt...
by Ali Elgersma | Apr 13, 2022 | Define The Culture
Humans are adaptable creatures. We’ve survived all manner of calamity to get where we are today. So it should be no surprise then that we’ve found ways to make work “work” in a post-pandemic age. That’s what I took from recent research into...
by Ali Elgersma | Apr 6, 2022 | Define The Culture, Drive Results
The Star Wars storyline has been with us a long time. In fact, in May it will be 45 years since the original movie was released in 1977. And yet, thanks to the abundance of streaming services and consumer thirst for new movies and series, the Star Wars franchise is...