by Ali Elgersma | Jan 19, 2022 | Design The Experience, How You Do What You Do
You find business insight in all kinds of unlikely places. The latest example is from the great comedian Steve Martin. The Jerk. King Tut. A wild and crazy guy. That Steve Martin. I just finished reading his 2008...
by Ali Elgersma | Jan 12, 2022 | Drive Results
Spend any time with someone in marketing and you’ll hear a familiar theme. Everything changed with Covid. As it turns out, following the FiveFour principles is good preparation. We’re not bragging but the changes in the business landscape over the past 18 months...
by Ali Elgersma | Jan 5, 2022 | Develop The Team
I’ve learned a lot from the Walt Disney Company. They’re a “North Star” in the customer experience world. Disney CEO Bob Iger, retired on Dec. 31 after 15 years leading the company. Iger is widely respected as one of the great business leaders of his...
by Ali Elgersma | Dec 29, 2021 | Drive Results, Master Your Mindset
Think about your habits, your daily routine. What are the things that help you get better, in your work, with your family, life in general? What if instead of sometimes, those were always. Just replace the words. What if you didn’t exercise...
by Ali Elgersma | Dec 22, 2021 | 4D Transformation Method
Amid the Christmas season I want to pause for a moment and say thank you. The team at FiveFour is grateful for the opportunity to serve our clients and honored by the relationships developed with all the readers of this weekly...